Author Archives: Ann Wright

The secrets of great client communication

Posted on April 15, 2012 by Ann Wright

The ability to communicate well is vital in all spheres of life – and for those in business, the way you communicate can be the difference between success and failure. In this, the first of a series of occasional blogs by … Continue reading →

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‘What not to do’ if you want your opinion heard

Posted on April 9, 2012 by Ann Wright

If an organisation wants its views to be taken seriously and to increase its influence over events, then one of the best ways is for its spokespeople to be quoted in the press, or interviewed on television or radio as … Continue reading →

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The Art of the TV Interview

Posted on April 2, 2012 by Ann Wright

Recently on BBC4 there was a fascinating programme about the history of the TV interview, Frost on Interviews. In it, a string of famous interviewers – and interviewees – discuss the evolution of TV interviews, how different presenters and journalists … Continue reading →

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Charities: how to boost your media coverage

Posted on March 25, 2012 by Ann Wright

The amazing success of this weekend’s Sport Relief, which has so far raised over £50 m, is a fantastic example for all charities of the benefits of a successful media strategy. Without the media, who would have known about John … Continue reading →

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